{"id":8591,"date":"2023-11-24T11:35:43","date_gmt":"2023-11-24T11:35:43","guid":{"rendered":"https:\/\/englody.com\/marketing-dixital-academias-de-inguas\/embudos-de-ventas\/"},"modified":"2025-04-07T16:33:59","modified_gmt":"2025-04-07T14:33:59","slug":"embudes-de-vendas","status":"publish","type":"page","link":"https:\/\/englody.com\/gl\/marketing-dixital-academias-de-inguas\/embudes-de-vendas\/","title":{"rendered":"Embudes de Vendas en academias de ingl\u00e9s"},"content":{"rendered":"[vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#2b2b2b” video_bg=”use_video” enable_video_color_overlay=”true” video_overlay_color=”#0a0a0a” background_video_loading=”default” scene_position=”center” top_padding=”15%” bottom_padding=”15%” right_padding_desktop=”40%” right_padding_tablet=”0″ text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading animation_type=”line-reveal-by-space” font_style=”h1″ line_reveal_by_space_text_effect=”default” content_alignment=”default” mobile_content_alignment=”inherit” link_target=”_self” text_content=”Embudes de vendas para Academias” text_direction=”default”][\/split_line_heading][vc_column_text css=”” text_direction=”default”]Os embudes de vendas son unha representaci\u00f3n das etapas polas que pasa o cliente. N\u00f3s sabemos diferenzas que clientes est\u00e1n ao principio do embude e cales est\u00e1n no final.[\/vc_column_text][nectar_cta btn_style=”arrow-animation” heading_tag=”span” button_color=”default” button_border_thickness=”0px” link_type=”regular” alignment=”left” alignment_tablet=”default” alignment_phone=”default” display=”block” display_tablet=”inherit” display_phone=”inherit” link_text=”Contactar con vendas”][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”3%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]O embude representa como se vai pechando o c\u00edrculo, a representaci\u00f3n dos clientes que nos ven fronte aos que nos compran.<\/p>\n

Tr\u00e1tase dun embude en forma c\u00f3nica, segmentado en fases. Etapas que miden desde: o n\u00famero de visitantes que se xeran no teu sitio, ata aqueles que converten en vendas<\/strong>.<\/p>\n

D\u00e1 igual ao que se dedique unha empresa, todas poden usar neste caso acciones para xerar mellores resultados na internet, e o embude de vendas \u00e9 a representaci\u00f3n medible desas acci\u00f3ns.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_highlighted_text color_type=”regular” highlight_color=”#f8ac17″ style=”full_text” highlight_expansion=”default” text_direction=”default”]\n

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Fases do embude de vendas<\/em> para unha academia de idiomas<\/h2>\n<\/div>\n[\/nectar_highlighted_text][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#ffffff” scene_position=”center” top_padding=”6%” bottom_padding=”6%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][tabbed_section style=”minimal_flexible” tab_color=”Accent-Color” vs_content_animation=”fade” vs_link_animation=”opacity” vs_navigation_alignment=”left” vs_navigation_width_2=”25%” vs_navigation_func=”default” vs_navigation_width=”regular” vs_navigation_spacing=”15px” vs_navigation_mobile_display=”visible” vs_tab_spacing=”5%” icon_size=”32″][tab icon_family=”iconsmind” title=”Visitante” id=”1744035650957-6″ icon_iconsmind=”iconsmind-Eye-Visible” tab_id=”1744035650957-6″][vc_row_inner equal_height=”yes” content_placement=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”3%” bottom_padding=”3%” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading animation_type=”line-reveal-by-space” font_style=”h3″ line_reveal_by_space_text_effect=”default” content_alignment=”default” mobile_content_alignment=”inherit” link_target=”_self” text_content=”Visitantes” max_width=”275″][\/split_line_heading][vc_column_text css_animation=”none” css=”.vc_custom_1744035830216{margin-top: 15px !important;}” max_width=”500″ text_direction=”default”]Debemos atraer p\u00fablico, a trav\u00e9s dos distintos medios de captaci\u00f3n (SEO, SEM, Redes Sociais, Social Ads, #etc\u2026).<\/p>\n

Nesta etapa co\u00f1ecida como \u201cvisitantes\u201d os potenciais clientes at\u00f3panse nunha primeira fase connosco. Hai desde xente curiosa, ata xente que xa vai buscando algo concreto. Por tanto necesitamos fomentar un bo contido que podamos mostrar e ofrecer.<\/p>\n

Xerando un contido de interese que sexa totalmente relevante damos aos curiosos a sensaci\u00f3n de credibilidade.<\/p>\n

Na etapa dos visitantes \u00e9 importante medir cuantos visitantes levas diarios, semanais, mensuais, etc\u2026[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”666″ image_size=”full” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=”iconsmind” title=”Venda” id=”1744035651102-1″ icon_iconsmind=”iconsmind-Money” tab_id=”1744035651103-9″][vc_row_inner equal_height=”yes” content_placement=”middle” column_margin=”90px” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”3%” bottom_padding=”3%” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”No Line” custom_height=”10″][split_line_heading animation_type=”line-reveal-by-space” font_style=”h3″ line_reveal_by_space_text_effect=”default” content_alignment=”default” mobile_content_alignment=”inherit” link_target=”_self” text_content=”Vendas e post-vendas” max_width=”275″ text_direction=”default”][\/split_line_heading][vc_column_text css_animation=”none” css=”.vc_custom_1744035956258{margin-top: 15px !important;}” max_width=”500″ text_direction=”default”]Saber cales leads converteron en vendas e co\u00f1ecer todo o proceso que hai detr\u00e1s axudarache a entender mellor cales acci\u00f3ns debes tomar. Xeramos un retorno co cliente, a facturaci\u00f3n.<\/strong><\/p>\n

En fase de post-venda xa podes facer calquera tipo de acci\u00f3n para fidelizar clientes. Por exemplo facer un upselling ou cros selling, e as\u00ed poder aumentar as opci\u00f3ns dunha segunda compra nun mesmo cliente.<\/strong>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”671″ image_size=”full” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=”iconsmind” title=”Oportunidade” id=”1744035651191-4″ icon_iconsmind=”iconsmind-Magnifi-Glass22″ tab_id=”1744035651192-9″][vc_row_inner equal_height=”yes” content_placement=”middle” column_margin=”90px” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”3%” bottom_padding=”3%” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”No Line” custom_height=”10″][split_line_heading animation_type=”line-reveal-by-space” font_style=”h3″ line_reveal_by_space_text_effect=”default” content_alignment=”default” mobile_content_alignment=”inherit” link_target=”_self” text_content=”Oportunidades” max_width=”275″][\/split_line_heading][vc_column_text css_animation=”none” css=”.vc_custom_1744036088122{margin-top: 15px !important;}” max_width=”500″ text_direction=”default”]\u00c9 fundamental rexistrar no CRM toda a informaci\u00f3n hist\u00f3rica do teu negocio para cos leads.<\/p>\n

En Englody actuamos directamente sobre o interese para incrementar as oportunidades de convertelo en cliente. A\u00ednda que o Lead non solicitase un contacto comercial n\u00f3s podemos entrar en contacto con el porque sabemos que ten un interese alto nos nosos servizos.<\/strong> Por exemplo, un pai que busca actividades para o seu fillo relacionadas con aprender ingl\u00e9s e vive no barrio onde a academia est\u00e1 situada, \u00e9 unha oportunidade.[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”669″ image_size=”full” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=”iconsmind” title=”Lead” id=”1744035651317-5″ icon_iconsmind=”iconsmind-Find-User” tab_id=”1744035651318-8″][vc_row_inner equal_height=”yes” content_placement=”middle” column_margin=”90px” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”3%” bottom_padding=”3%” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading animation_type=”line-reveal-by-space” font_style=”h3″ line_reveal_by_space_text_effect=”default” content_alignment=”default” mobile_content_alignment=”inherit” link_target=”_self” text_content=”Leads” max_width=”300″][\/split_line_heading][vc_column_text css_animation=”none” css=”.vc_custom_1744036150959{margin-top: 15px !important;}” max_width=”500″ text_direction=”default”]Do mesmo xeito que cando te compras unha casa, existe un proceso de an\u00e1lise, onde te fixas na s\u00faa g\u00fastache a casa, onde est\u00e1 situada, #etc\u2026 Co p\u00fablico obxectivo pasa o mesmo. Moitas persoas chegan \u00e1 t\u00faa web sen decidir apuntarse \u00e1 t\u00faa academia.<\/p>\n

Moitas persoas poden ir buscando soluci\u00f3ns de idiomas e non te\u00f1en claro que o que buscan \u00e9 unha academia de ingl\u00e9s. A relaci\u00f3n entre un potencial cliente ser\u00e1 constru\u00edda nesta fase. O que determinar\u00e1 se o que comezou como visitante vai interesarse polo que o teu ofreces.<\/p>\n

Nesta fase do embude de vendas tes que comprender e ser cr\u00edtico no seu as ofertas que entregas son realmente interesantes conforme ao que o usuario busca.<\/p>\n

Se xa est\u00e1s a xerar leads \u00e9 crucial que non perdas o teu horizonte. O obxectivo final \u00e9 que o teu cliente non adquira unha soa vez o teu produto, pensa que as academias de ingl\u00e9s son un proceso onde unha persoa pode obter un certificado este ano, pero pode obter un mellor certificado o pr\u00f3ximo ano. Tr\u00e1tase de ir encadeando clientes para logo fidelizalos nunha espiral de cursos.<\/p>\n

No caso dos nenos, non son tan importantes os certificados, como a actividade que realizan extraescolar. \u00c9 moi importante para os pais que os seus fillos realicen actividades f\u00f3ra da escola e por tanto os teus servizos poden ser encadeados ano tras ano polos nenos.[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”667″ image_size=”full” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=”iconsmind” title=”Lead cualificado” id=”1744035651397-6″ icon_iconsmind=”iconsmind-Checked-User” tab_id=”1744035651398-0″][vc_row_inner equal_height=”yes” content_placement=”middle” column_margin=”90px” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”3%” bottom_padding=”3%” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][split_line_heading animation_type=”line-reveal-by-space” font_style=”h3″ line_reveal_by_space_text_effect=”default” content_alignment=”default” mobile_content_alignment=”inherit” link_target=”_self” text_content=”Leads cualificados” max_width=”300″][\/split_line_heading][vc_column_text css_animation=”none” css=”.vc_custom_1744036230841{margin-top: 15px !important;}” max_width=”500″ text_direction=”default”]Nesta etapa est\u00e1n todo os Leads que na fase anterior vimos que ti\u00f1an interese nos nosos servizos. Estes Leads xa son Leads Cualificados debido a que entran nun segmento m\u00e1is pr\u00f3ximo \u00e1 fase final, comprar.<\/p>\n

\u00c9 importante co\u00f1ecer aos teus clientes e saber identificar as necesidades de cada un. O criterio para as academias de ingl\u00e9s \u00e9 bastante complexo pero podemos entender a intenci\u00f3n de compra por idade, e intencionalidade (se \u00e9 un pai pode buscar actividades para o seu fillo, se \u00e9 un opositor poida que p\u00eddanlle unha certificaci\u00f3n en ingl\u00e9s, etc\u2026)[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”668″ image_size=”full” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][\/vc_column_inner][\/vc_row_inner][\/tab][\/tabbed_section][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”3%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_highlighted_text color_type=”regular” style=”full_text” highlight_expansion=”default” text_direction=”default”]\n

Cales son os resultados que as nosas acci\u00f3ns est\u00e1n a proxectar?<\/h2>\n

Esta \u00e9 unha das preguntas que as academias de ingl\u00e9s fanse (do mesmo xeito que calquera outra empresa). Por iso, o inbound m\u00e1rketing (baseado no embude de vendas) \u00e9 un concepto moi familiar para as empresas, a trav\u00e9s do cal entendemos os resultados xerados en cada etapa, seccionando un embude en cada proceso de atracci\u00f3n de novos clientes.<\/strong><\/p>\n

Co\u00f1ece mellor aos teus clientes, ou ao buyer persoa, a trav\u00e9s do embude de vendas. Abarca todas as actividades, incrementando as\u00ed a facturaci\u00f3n mensual da t\u00faa academia de idiomas.<\/strong>[\/nectar_highlighted_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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